Customer Testimonials

Douglas Maxey
Douglas A. Maxey
Director of Operations
Superior Car Credit
" I have thirty years in the automotive industry and have used many software service providers in that time. I use Promax because you guys take customer service to a level unlike any other!! No one provides the support and service that you do. Your follow up and constant support gives us the ability to make sure that no deal gets lost and that everyone using the system is using it to its fullest. For that reason, we will always be a Promax customer!! We switched all 3 of our stores websites over to ProMax and our portal page we are excited to partner with Blackhawk Digital for our digital needs. "
Brandon Sloan
Brandon Sloan
General Manager
Auto Direct
" Our Promax website has been awesome. Promax got it correct by making sure the mobile website works, looks, and navigates well. The desktop site also looks, and navigates great. The design team really took time to get things the way we wanted them. We really like the fact that our website is unique to us and not just a template like every other dealer is using. The website integrates so well with the rest of the Promax software, it just makes managing the website so much easier. The add on products like instant Pre-Approval, and Trade Appraisal tool are well worth with the addition. We have tried other sites and have came back to Promax twice now. For the cost, design, integration, and ease of use from both the consumer side as well as the dealer side it is just a tough product to beat. "
Terry Zeko
Terry Zeko
Business Development Manager
Puklich Chevrolet Buick GMC
" We have had the Blackhawk-Digital soft pull tool (Instant App) since November 2020. This is by far our best online lead provider in sales. These leads stick their appointments and close. We are capturing more leads from our website by simply providing our customers with their free credit score. The information we receive is strong and helps us set and close sales. "
Kristie Saddler
Kristie Saddler
Business Development Manager
Car Choice Dealer Group
" As the BDC Manager for two dealerships, I saw a huge difference in our leads once we switched to a ProMax hosted website. From July to August, which are typically our slowest months, we saw our internet leads increase by 67%. Between the better functionality of the website and the customer service we receive, I am so happy that we made the switch! Jason Dohse is always prompt with solutions and innovative ways to boost leads from our websites. Thanks ProMax, you've made a world of difference to this BDC! "
Kyle Hager
Kyle Hager
General Sales Manager
Kia of Lincoln
" We have had ProMax host and maintain our KIA Dealer Website www.kiaoflincoln.com since 2013. In March of 2016 we redesigned our website to remain ahead of the pack, we now have a modern looking fully responsive website that rivals any website the “Big Box” companies could provide. They also make sure I stay compliant with KIA for all my graphics and specials. Previously we have used Dealer.com, we now pay half the cost of what we were paying them I have increased my monthly website traffic from 2000 visitors to an average of 3800 per month now! The dynamic SEO platform they use will help any dealer in any size of market achieve success. I like ProMax Websites so much you can call me personally at (402) 434-7000 and I will give you my account managers number at ProMax to schedule your demo. "
Chris Johnson
Chris Johnson
Internet Sales Manager
Clutts Auto
" Since switching over to ProMax we have had a 30% increase in sales and leads from our website. We are very happy with the responsive design of our new website. The owner and I have used other online management tools and we find the one ProMax has to be very user friendly and easy to navigate. The customer service is excellent, and everyone is friendly and eager to help with anything that I might need. We also love the Instant Auto Credit Application. We have had a great response from customers about how easy it is to fill out and get the ball rolling on a purchase. We sold a vehicle from our first customer that filled out the application online! I would highly recommend a ProMax website and Instant Auto Credit Application to any dealership considering the change. They would see a great response and increase in website traffic and leads from the first day their site goes live! "
Lauren Cleven
Lauren Cleven
Customer Care Manager
Elder Mitsubishi
" The Instant Auto Credit App is the best lead generator we have on our website! The form is super short and easy for our customers to fill out. We have definitely increased our sales by adding this feature to our website. I would highly recommend it to anyone looking to expand their leads. "
Michael Stahl
Michael Stahl
BDM/ISM
Rath Auto Resources
" The Instant Auto Credit Application has helped us generate more quality leads every month from our websites. From day one of having the app on our website, we have had an appointment show ratio of 34% and have delivered 60% of those leads. The odds of delivering an Instant Auto app is as good, if not better than those customers who fill out a full-blown online credit application. I would recommend the Instant Screen Auto Credit Application to everyone who is looking to get more internet leads with a higher chance to deliver them. "
Travis Scheaffer
Travis Scheaffer
BDM/ISM
AutoCenters Dealer Group
" We have been using the Instant Auto Credit app for 4 months now. And with the help of the team at ProMax, the initial set up couldn't have gone smoother. They were able to meet some of my custom requests and worked perfectly with my website provider to have it installed properly. I like that we can advertise the fact our customers can get their credit score and pre-approval, and it doesn't show up on their credit report. I also really love that it is a simple form, and it doesn't require a social security number to get started. After seeing such positive results from our initial Instant Auto Credit App form, I decided to sign up 5 more of our businesses with this service. Since its inception, leads at each store have seen an impressive increase. We have been seeing over 150 to 200 form submissions in a one-month period at one location. I've been in the business doing digital advertising for 7 years; this is the best credit application I have ever used! "
Clayton Blevins
Clayton Blevins
Owner
224 Auto Sales
" We have been ProMax customers for years. We utilize their Website hosting services and Instant Auto Credit App. The Instant Auto Credit App is our best lead generator and is garnering more leads than our previous and current best sources. In two months, we generated 508 internet leads and 183 of them came from the Instant Auto Credit App. That is over 36% of our leads! These leads have the best “set to show” ratio of all of our lead sources. Our website traffic is up substantially due to our unique and custom designed website that ProMax built for us, www.224autosales.com. I would highly recommend using ProMax if you want to increase and grow your website traffic and leads! "
Bill Wilson
Bill Wilson
General Manager
Kama’aina Nissan – Part of The Kitagawa Group
" We switched from Dealer.com to ProMax as our website provider in December of 2014. We couldn’t be happier with the level of Customer Service we receive from their website team, when we need a changes we can always count on someone to answer our call and complete our request. Since we are a Nissan Dealer we count on ProMax to make sure our website is compliant with Nissans Guidelines. They submit our website and new graphics for approval for us with RMP Comarketing to make sure we always remain compliant. This takes away a lot of stress for our management team. We love the modern layout of our website and how our website looks great on any device our customers maybe shopping on. I recommend ProMax to any dealer looking for a new website provider. "
Susie Scadden
Susie Scadden
Partner & COO
McKaig Chevrolet Buick
" We implemented the Instant Screen Credit App at the end of April and since having it in place within our dealership we have seen tremendous growth particularly in the area of Equity Mining. We use this product to help convert service guests to sales guests. In the first month of having it in place we attributed at least a dozen Equity Mining deals to the Instant Screen Credit App. We have also added the "30 Second Credit App" to our websites and have found that our online shoppers are much more comfortable submitting these pre-qualification applications than a full, Social Security number capturing full credit application. Moreover, it has been so easy to adapt this Instant Screen to our internal processes. "
Randy Holt
Randy Holt
Internet Director
Santa Fe Ford
" At the beginning of September we were set up on the Instant Auto Credit App. After having it installed on several places throughout our website www.santa-fe-ford.com/ Jason D., my account manager recommended we try an email campaign to maximize our potential leads. Using a template from ProMax I modified it slightly by adding our logo and a hyperlink to our Instant Auto Credit App. We sent it out on Sept. 24th and over the next 5 days we had 41 leads delivered to our ProMax CRM system. We have delivered 4 to 6 of those leads and my department is still actively working these leads. Gross Profits range between $800.00 - $2200.00, those numbers make for an incredible return on investment on the small monthly charge for the application. We are in a dealership that is located in a rural area and internet and repeat traffic is our only traffic, so having a positive internet presence is a must for us. Adding the Instant Auto credit app has helped us capitalize on our traffic by converting more leads with its quick, fast and easy application. "
Tricia Nunn
Tricia Nunn
BDC Manager
Herbies Auto Sales
" Everyone is so fast paced these days and this link has given us such an advantage over our competitors. It helps us see current auto summary info from their credit bureau and it gives us their FICO score! This has also eliminated almost all of our bad leads! It's very rare that we see bogus information being entered into the application, which helps our department work on good leads and not having to filter the bad ones out! It is very simple to use and very user friendly for our customers! "
David Frank
David Frank
GM
Pierre Money Mart
" In the past we have typically generated our own organic leads in the usual methods to drive them to our credit app on our websites. When ProMax rolled out the Instant Auto Credit Application, we integrated it into our sites and saw an immediate increase in both the volume and contact response in our lead counts. The click through rate almost tripled, and after slightly tweaking our contact process we saw our appointment and closing rates increase by close to 65%.

We average 200 + Special Finance deals per month at slightly over $4,300 per unit. A considerable portion of these are directly due to the Instant Screen app. Our staff recognizes these leads, are excited to work them, and the results speak for themselves. Any dealership serious about capturing a higher percentage of web visits into leads, deals, and gross profit should be utilizing the Instant Screen application . "
Steve Lawson
Steve Lawson
Manager
Town and Country Auto Sales Winchester
" Instant App is the most effective digital tool we have ever used to capture our website traffic and turn them into quality leads. Prior to installing Instant App, we were not getting the amount of leads we should have based on our traffic. As soon as we implemented this our leads increased dramatically! Having the Auto Summary and Credit Score gives me immediate talking points to shorten the buying process. We may not be the biggest dealership in town, but we sell an extra 5-10 cars every month from these leads. We’ve never implemented a marketing tool with such immediate ROI for our dealership. "
Alisa Rocha
Alisa Rocha
Internet Manager
Carmack Car Capitol
" We really like our Instant Auto Credit App. We have been using it since February of 2014. I feel we get a much higher quality lead than other 3rd party leads we have tried. One of the best things about the Instant Auto Credit App is that the customer does all the work for you! We have it advertised all over our websites and have found that customers are very comfortable submitting their information without having to give a social security number. It is turning our website traffic into leads! "
Sheri Remington
Sheri Remington
BDC Manager
Naples Auto Sales
" We have been very pleased with the ProMax Auto Appraisal Express tool. It is a great way to generate leads from our own website. I would recommend this tool to any dealership that wants to increase traffic on their website and generate more leads. Auto Appraisal Express both jumpstarts and shortens the car buying process both for us and the consumer. "
Joseph Hawk
Joseph Hawk
General Manager
Kama’aina Nissan
" We were previously using the KBB Instant Cash offer program and weren’t getting as great of return as promised so we decided to switch to the ProMax NADA powered variant called “Appraisal Express” It is super simple to use and we are seeing 25-40 leads come in every month. We typically see 10-20% of those leads turn into appointments/buyers! The cost Is minimal and well worth the investment. "
Dan Winston
Dan Winston
General Manager
Twister City Harley-Davidson
" From the moment we started using the Motorsports Instant Application we saw immediate results! We got leads the day we put it up on our site and we were delivering motorcycles from it within two weeks. Customers love how short the form is and this is quickly becoming the #1 form filled out on our website! The Instant App has not only increased our business, but we are gathering more info from customers that were on our website. The Blackhawk Digital team is awesome to work with. If you are considering using this application, it’s a no brainer! "
Brandon Sloan
Brandon Sloan
General Manager
Auto Direct
" Our Promax website has been awesome. Promax got it correct by making sure the mobile website works, looks, and navigates well. The desktop site also looks, and navigates great. The design team really took time to get things the way we wanted them. We really like the fact that our website is unique to us and not just a template like every other dealer is using. The website integrates so well with the rest of the Promax software, it just makes managing the website so much easier. The add on products like instant Pre-Approval, and Trade Appraisal tool are well worth with the addition. We have tried other sites and have came back to Promax twice now. For the cost, design, integration, and ease of use from both the consumer side as well as the dealer side it is just a tough product to beat. "
Douglas Maxey
Douglas A. Maxey
Director of Operations
Superior Car Credit
" I have thirty years in the automotive industry and have used many software service providers in that time. I use Promax because you guys take customer service to a level unlike any other!! No one provides the support and service that you do. Your follow up and constant support gives us the ability to make sure that no deal gets lost and that everyone using the system is using it to its fullest. For that reason, we will always be a Promax customer!! We switched all 3 of our stores websites over to ProMax and our portal page we are excited to partner with Blackhawk Digital for our digital needs. "
Kristie Saddler
Kristie Saddler
Business Development Manager
Car Choice Dealer Group
" As the BDC Manager for two dealerships, I saw a huge difference in our leads once we switched to a ProMax hosted website. From July to August, which are typically our slowest months, we saw our internet leads increase by 67%. Between the better functionality of the website and the customer service we receive, I am so happy that we made the switch! Jason Dohse is always prompt with solutions and innovative ways to boost leads from our websites. Thanks ProMax, you've made a world of difference to this BDC! "
Kyle Hager
Kyle Hager
General Sales Manager
Kia of Lincoln
" We have had ProMax host and maintain our KIA Dealer Website www.kiaoflincoln.com since 2013. In March of 2016 we redesigned our website to remain ahead of the pack, we now have a modern looking fully responsive website that rivals any website the “Big Box” companies could provide. They also make sure I stay compliant with KIA for all my graphics and specials. Previously we have used Dealer.com, we now pay half the cost of what we were paying them I have increased my monthly website traffic from 2000 visitors to an average of 3800 per month now! The dynamic SEO platform they use will help any dealer in any size of market achieve success. I like ProMax Websites so much you can call me personally at (402) 434-7000 and I will give you my account managers number at ProMax to schedule your demo. "
Chris Johnson
Chris Johnson
Internet Sales Manager
Clutts Auto
" Since switching over to ProMax we have had a 30% increase in sales and leads from our website. We are very happy with the responsive design of our new website. The owner and I have used other online management tools and we find the one ProMax has to be very user friendly and easy to navigate. The customer service is excellent, and everyone is friendly and eager to help with anything that I might need. We also love the Instant Auto Credit Application. We have had a great response from customers about how easy it is to fill out and get the ball rolling on a purchase. We sold a vehicle from our first customer that filled out the application online! I would highly recommend a ProMax website and Instant Auto Credit Application to any dealership considering the change. They would see a great response and increase in website traffic and leads from the first day their site goes live! "
Clayton Blevins
Clayton Blevins
Owner
224 Auto Sales
" We have been ProMax customers for years. We utilize their Website hosting services and Instant Auto Credit App. The Instant Auto Credit App is our best lead generator and is garnering more leads than our previous and current best sources. In two months, we generated 508 internet leads and 183 of them came from the Instant Auto Credit App. That is over 36% of our leads! These leads have the best “set to show” ratio of all of our lead sources. Our website traffic is up substantially due to our unique and custom designed website that ProMax built for us, www.224autosales.com. I would highly recommend using ProMax if you want to increase and grow your website traffic and leads! "
Bill Wilson
Bill Wilson
General Manager
Kama’aina Nissan – Part of The Kitagawa Group
" We switched from Dealer.com to ProMax as our website provider in December of 2014. We couldn’t be happier with the level of Customer Service we receive from their website team, when we need a changes we can always count on someone to answer our call and complete our request. Since we are a Nissan Dealer we count on ProMax to make sure our website is compliant with Nissans Guidelines. They submit our website and new graphics for approval for us with RMP Comarketing to make sure we always remain compliant. This takes away a lot of stress for our management team. We love the modern layout of our website and how our website looks great on any device our customers maybe shopping on. I recommend ProMax to any dealer looking for a new website provider. "
Brandon Sloan
Brandon Sloan
General Manager
Auto Direct
" Our Promax website has been awesome. Promax got it correct by making sure the mobile website works, looks, and navigates well. The desktop site also looks, and navigates great. The design team really took time to get things the way we wanted them. We really like the fact that our website is unique to us and not just a template like every other dealer is using. The website integrates so well with the rest of the Promax software, it just makes managing the website so much easier. The add on products like instant Pre-Approval, and Trade Appraisal tool are well worth with the addition. We have tried other sites and have came back to Promax twice now. For the cost, design, integration, and ease of use from both the consumer side as well as the dealer side it is just a tough product to beat. "
Terry Zeko
Terry Zeko
Business Development Manager
Puklich Chevrolet Buick GMC
" We have had the Blackhawk-Digital soft pull tool (Instant App) since November 2020. This is by far our best online lead provider in sales. These leads stick their appointments and close. We are capturing more leads from our website by simply providing our customers with their free credit score. The information we receive is strong and helps us set and close sales. "
Chris Johnson
Chris Johnson
Internet Sales Manager
Clutts Auto
" Since switching over to ProMax we have had a 30% increase in sales and leads from our website. We are very happy with the responsive design of our new website. The owner and I have used other online management tools and we find the one ProMax has to be very user friendly and easy to navigate. The customer service is excellent, and everyone is friendly and eager to help with anything that I might need. We also love the Instant Auto Credit Application. We have had a great response from customers about how easy it is to fill out and get the ball rolling on a purchase. We sold a vehicle from our first customer that filled out the application online! I would highly recommend a ProMax website and Instant Auto Credit Application to any dealership considering the change. They would see a great response and increase in website traffic and leads from the first day their site goes live! "
Lauren Cleven
Lauren Cleven
Customer Care Manager
Elder Mitsubishi
" The Instant Auto Credit App is the best lead generator we have on our website! The form is super short and easy for our customers to fill out. We have definitely increased our sales by adding this feature to our website. I would highly recommend it to anyone looking to expand their leads. "
Michael Stahl
Michael Stahl
BDM/ISM
Rath Auto Resources
" The Instant Auto Credit Application has helped us generate more quality leads every month from our websites. From day one of having the app on our website, we have had an appointment show ratio of 34% and have delivered 60% of those leads. The odds of delivering an Instant Auto app is as good, if not better than those customers who fill out a full-blown online credit application. I would recommend the Instant Screen Auto Credit Application to everyone who is looking to get more internet leads with a higher chance to deliver them. "
Travis Scheaffer
Travis Scheaffer
BDM/ISM
AutoCenters Dealer Group
" We have been using the Instant Auto Credit app for 4 months now. And with the help of the team at ProMax, the initial set up couldn't have gone smoother. They were able to meet some of my custom requests and worked perfectly with my website provider to have it installed properly. I like that we can advertise the fact our customers can get their credit score and pre-approval, and it doesn't show up on their credit report. I also really love that it is a simple form, and it doesn't require a social security number to get started. After seeing such positive results from our initial Instant Auto Credit App form, I decided to sign up 5 more of our businesses with this service. Since its inception, leads at each store have seen an impressive increase. We have been seeing over 150 to 200 form submissions in a one-month period at one location. I've been in the business doing digital advertising for 7 years; this is the best credit application I have ever used! "
Clayton Blevins
Clayton Blevins
Owner
224 Auto Sales
" We have been ProMax customers for years. We utilize their Website hosting services and Instant Auto Credit App. The Instant Auto Credit App is our best lead generator and is garnering more leads than our previous and current best sources. In two months, we generated 508 internet leads and 183 of them came from the Instant Auto Credit App. That is over 36% of our leads! These leads have the best “set to show” ratio of all of our lead sources. Our website traffic is up substantially due to our unique and custom designed website that ProMax built for us, www.224autosales.com. I would highly recommend using ProMax if you want to increase and grow your website traffic and leads! "
Susie Scadden
Susie Scadden
Partner & COO
McKaig Chevrolet Buick
" We implemented the Instant Screen Credit App at the end of April and since having it in place within our dealership we have seen tremendous growth particularly in the area of Equity Mining. We use this product to help convert service guests to sales guests. In the first month of having it in place we attributed at least a dozen Equity Mining deals to the Instant Screen Credit App. We have also added the "30 Second Credit App" to our websites and have found that our online shoppers are much more comfortable submitting these pre-qualification applications than a full, Social Security number capturing full credit application. Moreover, it has been so easy to adapt this Instant Screen to our internal processes. "
Randy Holt
Randy Holt
Internet Director
Santa Fe Ford
" At the beginning of September we were set up on the Instant Auto Credit App. After having it installed on several places throughout our website www.santa-fe-ford.com/ Jason D., my account manager recommended we try an email campaign to maximize our potential leads. Using a template from ProMax I modified it slightly by adding our logo and a hyperlink to our Instant Auto Credit App. We sent it out on Sept. 24th and over the next 5 days we had 41 leads delivered to our ProMax CRM system. We have delivered 4 to 6 of those leads and my department is still actively working these leads. Gross Profits range between $800.00 - $2200.00, those numbers make for an incredible return on investment on the small monthly charge for the application. We are in a dealership that is located in a rural area and internet and repeat traffic is our only traffic, so having a positive internet presence is a must for us. Adding the Instant Auto credit app has helped us capitalize on our traffic by converting more leads with its quick, fast and easy application. "
Tricia Nunn
Tricia Nunn
BDC Manager
Herbies Auto Sales
" Everyone is so fast paced these days and this link has given us such an advantage over our competitors. It helps us see current auto summary info from their credit bureau and it gives us their FICO score! This has also eliminated almost all of our bad leads! It's very rare that we see bogus information being entered into the application, which helps our department work on good leads and not having to filter the bad ones out! It is very simple to use and very user friendly for our customers! "
David Frank
David Frank
GM
Pierre Money Mart
" In the past we have typically generated our own organic leads in the usual methods to drive them to our credit app on our websites. When ProMax rolled out the Instant Auto Credit Application, we integrated it into our sites and saw an immediate increase in both the volume and contact response in our lead counts. The click through rate almost tripled, and after slightly tweaking our contact process we saw our appointment and closing rates increase by close to 65%.

We average 200 + Special Finance deals per month at slightly over $4,300 per unit. A considerable portion of these are directly due to the Instant Screen app. Our staff recognizes these leads, are excited to work them, and the results speak for themselves. Any dealership serious about capturing a higher percentage of web visits into leads, deals, and gross profit should be utilizing the Instant Screen application . "
Steve Lawson
Steve Lawson
Manager
Town and Country Auto Sales Winchester
" Instant App is the most effective digital tool we have ever used to capture our website traffic and turn them into quality leads. Prior to installing Instant App, we were not getting the amount of leads we should have based on our traffic. As soon as we implemented this our leads increased dramatically! Having the Auto Summary and Credit Score gives me immediate talking points to shorten the buying process. We may not be the biggest dealership in town, but we sell an extra 5-10 cars every month from these leads. We’ve never implemented a marketing tool with such immediate ROI for our dealership. "
Alisa Rocha
Alisa Rocha
Internet Manager
Carmack Car Capitol
" We really like our Instant Auto Credit App. We have been using it since February of 2014. I feel we get a much higher quality lead than other 3rd party leads we have tried. One of the best things about the Instant Auto Credit App is that the customer does all the work for you! We have it advertised all over our websites and have found that customers are very comfortable submitting their information without having to give a social security number. It is turning our website traffic into leads! "
Brandon Sloan
Brandon Sloan
General Manager
Auto Direct
" Our Promax website has been awesome. Promax got it correct by making sure the mobile website works, looks, and navigates well. The desktop site also looks, and navigates great. The design team really took time to get things the way we wanted them. We really like the fact that our website is unique to us and not just a template like every other dealer is using. The website integrates so well with the rest of the Promax software, it just makes managing the website so much easier. The add on products like instant Pre-Approval, and Trade Appraisal tool are well worth with the addition. We have tried other sites and have came back to Promax twice now. For the cost, design, integration, and ease of use from both the consumer side as well as the dealer side it is just a tough product to beat. "
Sheri Remington
Sheri Remington
BDC Manager
Naples Auto Sales
" We have been very pleased with the ProMax Auto Appraisal Express tool. It is a great way to generate leads from our own website. I would recommend this tool to any dealership that wants to increase traffic on their website and generate more leads. Auto Appraisal Express both jumpstarts and shortens the car buying process both for us and the consumer. "
Joseph Hawk
Joseph Hawk
General Manager
Kama’aina Nissan
" We were previously using the KBB Instant Cash offer program and weren’t getting as great of return as promised so we decided to switch to the ProMax NADA powered variant called “Appraisal Express” It is super simple to use and we are seeing 25-40 leads come in every month. We typically see 10-20% of those leads turn into appointments/buyers! The cost Is minimal and well worth the investment. "
Dan Winston
Dan Winston
General Manager
Twister City Harley-Davidson
" From the moment we started using the Motorsports Instant Application we saw immediate results! We got leads the day we put it up on our site and we were delivering motorcycles from it within two weeks. Customers love how short the form is and this is quickly becoming the #1 form filled out on our website! The Instant App has not only increased our business, but we are gathering more info from customers that were on our website. The Blackhawk Digital team is awesome to work with. If you are considering using this application, it’s a no brainer! "